See exactly where patients find you
Track every citation, mention and competitor recommendation across ChatGPT, Claude, Perplexity and Gemini - by condition, by treatment, by catchment area.

Patients no longer just Google. They ask ChatGPT, Claude, Gemini and Perplexity which clinic to trust - and if AI isn't recommending yours, the enquiry never reaches you.
Working with healthcare leaders
and ambitious brands since 2010






1 in 7
UK adults have used an AI chatbot for health advice instead of contacting a GP or NHS service
King's College London, 202674%
of patients research online before booking an appointment
23x
higher conversion rate from AI-referred visitors compared with traditional organic search traffic
Ahrefs, 202577%
of marketing teams are actively increasing spend on AI visibility and answer engine optimisation
Gather, 2026Patient-intent queries are being answered directly by AI - with two or three named clinics. The ten-blue-link result page is disappearing for private healthcare. If AI doesn't name your clinic, there is no page two.
Top-rated therapy clinics on Harley Street, London include:
Source: Google AI Overview

Dr Lucy Viney
Clinical Psychologist & Co-Founder
The Fitzrovia Psychology Clinic
"Working with Serendipity has genuinely transformed our business. From the very beginning, they took the time to truly understand not only our business and our goals, but also our clients and what matters most to them. The digital marketing platform and strategy they've created aligns perfectly with our vision and has directly contributed to the growth of our business."
"What sets Serendipity apart is their thoughtful, holistic approach. They consistently encourage us to think beyond the obvious, introducing ideas and opportunities for our digital marketing strategy that we hadn't considered before. Their expertise, creativity and strategic insight have been invaluable."
"They're also an absolute pleasure to work with. Kind, approachable and genuinely invested in our success, they always take the time to listen and collaborate. Every meeting is thoroughly prepared for and has detailed research and data presented to us, which always leaves us feeling confident about the next steps."
Serendipity is an integral part of our strategic business growth. We look forward to continuing our partnership as we develop and evolve our digital marketing strategy for years to come."
Track every citation, mention and competitor recommendation across ChatGPT, Claude, Perplexity and Gemini - by condition, by treatment, by catchment area.
We ship condition-page rewrites, MedicalClinic schema and authority signals every week. Your practitioners stay focused on patient care, not marketing meetings.
SEO keeps ranking your clinic on Google; AEO gets you named by AI answer engines. One operating model turning both surfaces into first-consultation bookings.
We report on first consultations booked from AI and organic search, tied back to condition and location, so you see enquiry quality and revenue impact - not just impressions.
Our audit engine tests your clinic against real patient queries across every major AI assistant, scores five signal categories, and lets a strategist write your fix list.
AI Visibility Score
57/100
+7 vs last audit
Total citations
86
By engine
of 40 queries
Technical Health Score
How easily AI can read and trust your website.
Last crawl
Nov 20, 10:12
AI can't cite what it can't crawl
Mention Confidence Score
How likely AI is to name your clinic in an answer.
Trust Score
How credible your clinic looks to AI vs competitors.
Average
Close the gap
Enquiries
Excellent
GA4 connectedQuery coverage
last 90 daysTested
42
Cited
12
▲ +4
Revenue queries
£8.2k
Citation trend
Favorable Mention Score
Positive
▲ +5 last 30d
Sentiment snapshot
Services
Getting your clinic cited by ChatGPT, Claude, Perplexity and Gemini for the queries patients actually ask.
Paid search and conversion work engineered to lift qualified patient enquiries, not vanity clicks.
Condition pages, clinician profiles and site experiences that convert - reviewed for clinical accuracy end to end.
Senior consultants sequence fixes by enquiry impact, so your clinical team ships what actually moves the needle.
See where you stand - no pressure, just data.
Free audit. Strategist-reviewed. Delivered to your inbox. No credit card. No patient data touched.