Elegant London townhouse facade

When someone asks ChatGPT,does your clinic show up?

Patients no longer just Google. They ask ChatGPT, Claude, Gemini and Perplexity which clinic to trust - and if AI isn't recommending yours, the enquiry never reaches you.

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  • GDPR-compliant
  • No patient data used
  • Reviewed against ASA/CAP healthcare advertising standards
Mental Health TreatmentsAnxiety TreatmentADHD TreatmentTrauma & PTSDDepression CareAutism AssessmentsPrivate PsychiatryCBT & EMDRAddiction Recovery
Mental Health TreatmentsAnxiety TreatmentADHD TreatmentTrauma & PTSDDepression CareAutism AssessmentsPrivate PsychiatryCBT & EMDRAddiction Recovery

Working with healthcare leaders
and ambitious brands since 2010

The Fitzrovia Psychology ClinicThe London CentreRichmond Hill Health ClubMouth DentalThe Ayurvedic ClinicAyurveda Institute UK

AI is already recommending clinics. Just not always yours.

1 in 7

UK adults have used an AI chatbot for health advice instead of contacting a GP or NHS service

King's College London, 2026

74%

of patients research online before booking an appointment

23x

higher conversion rate from AI-referred visitors compared with traditional organic search traffic

Ahrefs, 2025

77%

of marketing teams are actively increasing spend on AI visibility and answer engine optimisation

Gather, 2026
The new patient journey

Clinic visibility is moving beyond traditional search.

Patient-intent queries are being answered directly by AI - with two or three named clinics. The ten-blue-link result page is disappearing for private healthcare. If AI doesn't name your clinic, there is no page two.

AI assistant
Who are the best therapy clinics in Harley Street?

Top-rated therapy clinics on Harley Street, London include:

  • The Fitzrovia Psychology Clinic - 1-7 Harley Street
  • Priory Wellbeing Centre - 41 Harley Street
  • Harley Row Clinic - Harley Street
  • Harley Therapy - No. 10 Harley Street
  • Harley Street Health Centre - 54 Beaumont Street

Source: Google AI Overview

Dr Lucy Viney, Clinical Psychologist and Co-Founder of The Fitzrovia Psychology Clinic

Dr Lucy Viney

Clinical Psychologist & Co-Founder

The Fitzrovia Psychology Clinic

Client testimonial

"Working with Serendipity has genuinely transformed our business. From the very beginning, they took the time to truly understand not only our business and our goals, but also our clients and what matters most to them. The digital marketing platform and strategy they've created aligns perfectly with our vision and has directly contributed to the growth of our business."

"What sets Serendipity apart is their thoughtful, holistic approach. They consistently encourage us to think beyond the obvious, introducing ideas and opportunities for our digital marketing strategy that we hadn't considered before. Their expertise, creativity and strategic insight have been invaluable."

"They're also an absolute pleasure to work with. Kind, approachable and genuinely invested in our success, they always take the time to listen and collaborate. Every meeting is thoroughly prepared for and has detailed research and data presented to us, which always leaves us feeling confident about the next steps."

Serendipity is an integral part of our strategic business growth. We look forward to continuing our partnership as we develop and evolve our digital marketing strategy for years to come."

Your growth stack

Your exclusive AI visibility growth stack for clinics

01

See exactly where patients find you

Track every citation, mention and competitor recommendation across ChatGPT, Claude, Perplexity and Gemini - by condition, by treatment, by catchment area.

02

Weekly fixes, zero clinician time

We ship condition-page rewrites, MedicalClinic schema and authority signals every week. Your practitioners stay focused on patient care, not marketing meetings.

03

Enquiries from Google and AI, together

SEO keeps ranking your clinic on Google; AEO gets you named by AI answer engines. One operating model turning both surfaces into first-consultation bookings.

04

Booked consultations, not just traffic

We report on first consultations booked from AI and organic search, tied back to condition and location, so you see enquiry quality and revenue impact - not just impressions.

Clinic visibility, powered by proprietary intelligence.

Our audit engine tests your clinic against real patient queries across every major AI assistant, scores five signal categories, and lets a strategist write your fix list.

All AI Engines, One View

Nov 2026

AI Visibility Score

57/100

+7 vs last audit

57/ 100
At riskbelow industry median

Total citations

86

By engine

of 40 queries

ChatGPT32
Perplexity27
Gemini19
Claude8

Technical Health Score

How easily AI can read and trust your website.

32/ 100

Last crawl

Nov 20, 10:12

AI can't cite what it can't crawl

  • Missing clinic identity markupBlocks
  • Practitioner pages non-indexedBlocks

Mention Confidence Score

How likely AI is to name your clinic in an answer.

47/ 100
  • E-E-A-T62
  • Readability74
  • Citations41
  • Clinical depth56
  • Freshness33

Trust Score

How credible your clinic looks to AI vs competitors.

68/ 100

Average

Close the gap

3 mo
92

Enquiries

85/ 100

Excellent

GA4 connected

Query coverage

last 90 days

Tested

42

Cited

12

+4

Revenue queries

£8.2k

Citation trend

Favorable Mention Score

76/ 100

Positive

▲ +5 last 30d

Sentiment snapshot

  • doctify.comPositive
  • psychologytoday.comPositive
  • trustpilot.comNeutral
  • reddit.comNegative

Services

Data science, clinical content and AI search strategy - built to grow private healthcare enquiries.

AI visibility

Getting your clinic cited by ChatGPT, Claude, Perplexity and Gemini for the queries patients actually ask.

  • Citation audits across the four major AI engines
  • E-E-A-T signals and clinician bylines that models trust
  • Structured data and technical fixes for AI crawlers
  • Query mapping tied to enquiry-driving conditions

Performance

Paid search and conversion work engineered to lift qualified patient enquiries, not vanity clicks.

Clinical content & web

Condition pages, clinician profiles and site experiences that convert - reviewed for clinical accuracy end to end.

  • Condition and treatment pages written with clinicians
  • Author profiles and citations that meet YMYL standards
  • Site architecture and internal linking for topical depth
  • Design and UX built around the patient enquiry journey

Strategy

Senior consultants sequence fixes by enquiry impact, so your clinical team ships what actually moves the needle.

Competing clinics are already showing up. You should be too.

See where you stand - no pressure, just data.

Free audit. Strategist-reviewed. Delivered to your inbox. No credit card. No patient data touched.

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